Exhibitors profile

Origin of exhibitors 2018 from 53 countriesAustria: 33; Belarus: 1; Belgium: 20; Brazil: 4; Bulgaria: 1; Canada: 10; China, People's Republic: 247; Croatia: 2; Czechia: 8; Denmark: 6; Egypt: 1; Estonia: 2; Finland: 5; France: 42; Germany: 302; Greece: 5; Hong Kong, China SAR: 1; Hungary: 3; India: 69; Iran, Islamic Republic: 1; Ireland: 2; Israel: 2; Italy: 199; Japan: 15; Korea, Republic: 23; Latvia: 1; Lithuania: 1; Luxembourg: 5; Mexico: 2; Moldova, Republic: 1; Netherlands: 22; New Zealand: 3; Norway: 1; Peru: 1; Poland: 11; Portugal: 5; Romania: 7; Russia: 6; Serbia: 2; Singapore: 1; Slovakia: 2; Slovenia: 4; South Africa: 7; Spain: 40; Sweden: 17; Switzerland: 30; Taiwan: 58; Turkey: 76; Ukraine: 4; United Arab Emirates: 3; United Kingdom of Great Britain and Northern Ireland: 47; United States of America: 78; Vietnam: 1

FKM Trade visitors profile 2018

Visitors total (number of entries)42.248Proportion of trade visitors99 %

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Origin according to federal states

Total Germany (%)32of whichNielsen 16

• Bremen0
• Hamburg1
• Lower Saxony4
• Schleswig-Holstein1

Nielsen 251

• North Rhine-Westphalia51

Nielsen 3a9

• Hesse6
• Rhineland-Palatinate3
• Saarland1

Nielsen 3b11

• Baden-Württemberg11

Nielsen 416

• Bavaria16

Nielsen 5+64

• Berlin0
• Brandenburg0
• Mecklenburg-West Pommerania0
• Saxony-Anhalt0

Nielsen 74

• Saxony0
• Thuringia0

Economic sector

Economic sector (%)

• Wire industry37
• Cable industry16
• Iron, steel and non-ferrous metals industry11
• Motor vehicle industry incl. supply industry6
• Construction industry3
• Chemical industry3
• Other industry10
• Trade5
• Other sectors6
• Student2
• Other not gainfully employed1

Professional position

Professional position (%)

• Entrepreneur, co-owner, freelancer18
• Managing director, board member, head of an authority etc.16
• Area manager, works manager, plant manager, branch manager, head of public office18
• Department head, group head, team leader23
• Other salaried staff, civil servant, skilled worker18
• Lecturer, teacher0
• Trainee2
• Other position2
• Student2
• Other not gainfully employed1

Area of responsibility

Area of responsibility (%)

• Management25
• Research/development/design16
• Manufacturing, production, quality control29
• Buying/procurement10
• Finance/accounting, controlling0
• Information and communication technology0
• Personnel administration, administration0
• Sales11
• Marketing, advertising, PR1
• Logistics: material management, storage, transport1
• Maintenance/repairs3
• Other area2
• Student2
• Other not gainfully employed1

Origin by km

Distance to home (%)

• up to 50 km7
• more than 50 km up to 100 km8
• more than 100 km up to 300 km21
• over 300 km64

Origin by continents

Foreign origin total (%) *68of which

• EU54
• Other european countries13
• Africa5
• North America6
• South and Central America5
• Middle East5
• South-, East-, Central Asia10
• Australia/Oceania2

* = determined by visitor registration

Origin by countries

Countries with the highest visitor shares (%) *

• Italy9
• Turkey7
• France5
• Netherlands5
• United States of America5

* = determined by visitor registration

Size of company/organization

Size of company/organization (%)

• 1 - 46
• 5 - 96
• 10 - 4920
• 50 - 19928
• 200 - 49912
• 500 - 9997
• 1 000 and more18
• Student2
• Other not employed1

Purchasing/ Procurement powers

Influence on purchasing/procurement decisions (%)

• decisively32
• collectively31
• in an advisory capacity/organization22
• no12
• Student2
• Other not gainfully employed1

Frequency of trade fair visits

Frequency of trade fair visits (%)

• Previous event41
• Earlier events42
• First visit43

Length of stay

Average length of stay (days)2.2

Survey conducted by: Wissler & Partner